Since 1999, Gerri Leder and LederMark Communications have advised asset management firms, RIAs, financial advisors and brokerages on marketing their firms and products, creating proprietary content and bringing their stories to life. She develops content strategy and financial content for financial services firms, including topics such as executive compensation, investment perspectives, practice management, retirement and financial planning.
She also serves as a business mentor for Innovation Works, working alongside social entrepreneurs to create jobs in Baltimore
M.B.A. Loyola University Maryland (Marketing)
B.A., University of Richmond
Securities licenses Series 7, 63 & 24 (inactive)
Securities Industry Institute (SIFMA) graduate
Fran Minakowski, APR, Fellow PRSA
Fran Minakowski joins LederMark from her earlier post as senior advisor to the president of Maryland Public Television. With a five-decade career in marketing communications and public relations, she is a skilled writer, editor, event producer, and mentor and belongs to the elite College of Fellows of the Public Relations Society of America. Fran develops content for clients’ disparate messaging — executive speeches, print/online collateral, event scripts, employee communications, PowerPoint presentations, feature articles, annual reports, and marketing plans. She has a 20-year background in financial communications.
She is a member of the board of the Baltimore Choral Arts Society, serves as an advisory board member for the Maryland Center for History and Culture, and holds posts and advisory roles with the Boy Scouts of America and the Fellowship of Christian Athletes, Baltimore.
B.S., Towson University